Partner with NexPlay
Transparent editorial services for game publishers and brands
NexPlay Egypt: ideas and inspiration for your home — serving Cairo, Cairo, Egypt.
Whether you're launching a AAA title, hosting a preview event, or exploring branded content opportunities, we work with partners who share our values of honesty and respect for our audience. Every service we offer is executed with the same rigor and integrity that defines our editorial coverage.
Explore our offerings below and discover how we can help amplify your message while maintaining the trust our readers place in us.
Game Review Coverage
Our review process is designed to give readers honest, in-depth analysis while providing publishers with fair and timely coverage. We accept review copies for PC, console, and mobile titles, and our editorial team evaluates every game independently.
How We Handle Review Copies
Publishers may submit review codes or physical copies to our editorial team. We evaluate each submission based on relevance to our audience, release timing, and editorial calendar capacity. Acceptance of a review copy does not guarantee coverage or a positive review.
- All review copies remain the property of NexPlay Egypt
- We do not accept payment for reviews
- Editorial decisions are made independently
Scoring Criteria & Timelines
We use a 10-point scoring system that evaluates gameplay, narrative, visuals, audio, and overall value. Our reviews are comprehensive, typically ranging from 1,200 to 2,000 words, and include screenshots and gameplay footage when possible.
- Review embargo dates are honored
- Typical turnaround: 7–14 days post-release
- Day-one reviews available for major titles
Editorial Independence
Our reviewers have complete freedom to express their honest opinions. Publishers do not see reviews before publication, and scores are never negotiated. We believe this independence is essential to maintaining reader trust and delivering authentic criticism.
Post-Publication Updates
For live-service games or titles that receive major patches, we may update our reviews to reflect significant changes. Update notes are clearly marked, and original scores are preserved for transparency.
Previews & Event Reporting
NexPlay Egypt attends preview events, hands-on sessions, and industry showcases to bring our readers early looks at upcoming titles. Our preview coverage balances excitement with critical observation, giving gamers a realistic sense of what to expect.
We cover both local Cairo-based events and international showcases, with a focus on games that resonate with the Egyptian and MENA gaming communities.
- Hands-On Impressions: Detailed write-ups of gameplay demos, including mechanics, visuals, and first impressions.
- Developer Interviews: Q&A sessions with creators to explore design philosophy and development insights.
- Embargo Compliance: We honor all embargo dates and NDA terms for preview content.
- Press Access Logistics: Publishers can invite us to events via our editorial contact form or direct email outreach.
Sponsored Content & Partnerships
We offer branded content opportunities that allow publishers and brands to tell their stories while maintaining clear disclosure for our readers. Every sponsored article is labeled as such, and all content is reviewed by our editorial team to ensure it meets our quality standards.
Branded Articles
Long-form features that explore a game's development story, behind-the-scenes insights, or community impact. These pieces are written in collaboration with your team and clearly marked as sponsored content.
SponsoredDisclosure Standards
Transparency is non-negotiable. All sponsored content includes a clear label at the top of the article, and we distinguish between editorial reviews and paid partnerships in our editorial voice and formatting.
TransparentCreative Guidelines
We work with partners to develop content that resonates with our audience while respecting your brand goals. Our editorial team provides feedback on tone, structure, and messaging to ensure quality and authenticity.
CollaborativeLet's Talk
Ready to partner with NexPlay? Reach out to our editorial team.